The same room is sold from the same calendar on every channel
If your own channels are not enough, compatible channel connections are ours too: availability and rates go from one calendar.
- We check the connections every hour; a broken link does not stay quiet.
- When availability hits zero, every channel closes.
Four steps to running your hotel from a single hand
We set it up
We set up your hotel management program, your own website and your booking engine. All we need from you is your room and rate information.
We connect
We connect your website to Google, Facebook and Instagram, and to sales channels if needed; we update availability from one calendar.
You manage from one screen
Bookings, rates and availability sit on one screen; you manage them from a computer, tablet or phone. You enter a rate once and it goes to every channel at the same time.
We measure and report
We check the connections every week and track your site speed and search visibility. Every month a one-page report tells you in writing what we measured and what changed.
One page every month: what we measured, what changed
The monthly report has five blocks: the share of bookings coming from your own site, the health of channel connections, search visibility, advertising results and system health. Every number carries its source next to it.
- Weekly health of channel connections
- How fast your site loads
- Your search visibility
- Conversion data from advertising
- Bookings that came from your own site
- Why a guest booked
- How the season will go
- That a change comes from a single action
- Any heading we do not measure
We do not call ourselves successful on something we have not measured.
A site in three languages, on your own domain, taking bookings
We build your site in three languages, including English and German, and publish it on your own domain. Rooms, amenities and contact details are fed from one source; the guest completes the booking directly on your site.
- Pages that open fast, read well on a phone and are understood by search engines.
- Your own booking engine: availability from the same calendar, payment at the hotel.
- Photography, copy and translation we handle together with you.
Showing up correctly on the map, in search and in advertising
We open your Google Business Profile, complete the missing fields together with you and put photo and review handling in order. We measure search visibility with Search Console and what happens on your site with Analytics.
- Business Profile: location, room types, amenities, current photos.
- Google Ads: a guest searching your hotel name should not land on someone else's ad.
- Search Console and Analytics: which search brought whom, and what they did.
Being found in search engines and in AI assistants
We build your pages in a structure search engines can read and mark up your hotel's details so AI assistants read them correctly. Content in three languages, correct headings, structured data.
- We publish hotel, room and location data in machine readable form.
- We publish the data AI assistants read from one source on your site.
- We measure visibility monthly; there is no claim on an unmeasured heading.
A regular, measured presence on Instagram and Facebook
We set the content calendar together and prepare posts and ad creative from your hotel's real footage. We run them, the spending goes through you.
- Pixel and conversion measurement: how many bookings the advertising brought, in numbers.
- Reaching again the guest who visited your site and left.
- The booking button on your Facebook Page and your Instagram profile link go to the hotel's own engine; no intermediary commission.
- We show bookings from this link on a separate line in the monthly report.
Secure and fast infrastructure
Your website and engine on our infrastructure partner's global network: encrypted connection, attack protection, caching, domain lock, email records, nightly backup.
What changes when you work with Faralya
- We run your digital work as a service, not as software you have to operate yourself: we manage your website, Google Business Profile, advertising accounts and monthly report. The time your team spent on this work can go to your guests.
- In the monthly report we show the value of direct bookings and what that value amounts to at your hotel's own intermediary commission rate, in your hotel's currency. If you have not entered your commission rate, we do not calculate this line.
- When you move to our system, your previous setup and the new system run side by side for 14 days; every day we compare the booking lists on both sides in both directions. We decide with you when to switch off the previous setup, based on the result of this comparison; the risk of selling the same room to two guests goes down.
- We connect to sales channels worldwide through our partner connections and pass availability from a single calendar to all channels.
Let us see together where to start for your hotel
We are not for everyone
- Family-run boutique hotels
- Guest houses
- Mid-sized properties
- Hotels open for a few years that want their digital presence in order
- Hotels that need the technology infrastructure of large chains
- Properties that have not opened yet
- Anyone looking to hire a developer by the hour
- Anyone expecting results within a few days
